User Acquisition Manager (Unity Ads, AppLovin, Mintegral)

🟢Cleverside – who we are

We are an international mobile product company based in Cyprus and building high-performing apps and games since 2019. Our distributed team of 50+ talented professionals works globally to create products used by thousands of users worldwide. We operate in two key directions: game&non-game products available on 3 platforms: iOS, Android, Amazon Appstore. Our portfolio includes 15+ mobile games and 10+ utility apps. We combine data-driven decision-making, rapid experimentation, and scalable product strategies to build apps that perform, grow, and lead in their categories.

👇🏻What we do

Today the core focus is on:

🔥Mobile games on three platforms, mainly casual, including brain-training games. Our mission is to enhance and create new game narratives that bring more joy and excitement to users’ favorite games.


🔥Utility apps practical, widely used applications that consistently meet user needs. We’ve released more than 10 utility apps including photo editor filters, widgets&icons changers, pedometers, calorie trackers, smart counters. Our products are available across the Apple ecosystem (iPhone, iPad, Apple Watch) – allowing us to reach users seamlessly across devices.

🔎 Your Role

  • Plan, set up, and optimize advertising campaigns in video ad networks (Unity Ads, AppLovin, Mintegral).
  • Work with DSP platforms (Moloco, Liftoff, Smadex).
  • Search for partners and purchase incentivized traffic.
  • Manage the full user acquisition (UA) cycle: testing hypotheses, validating them, scaling successful initiatives, and stopping ineffective activities.
  • Prepare and launch soft launches.
  • Monitor and analyze campaign performance and optimize according to established KPIs, based on key metrics including ROAS.
  • Collaborate with internal teams: marketing, creative production, analytics, product, and others.
  • Research and test new tools, channels, and strategies.
  • Analyze campaigns using tools such as internal BI systems and the MMP Appsflyer to scale effective traffic sources.

📚 What makes you a great fit

  • Experience with different product including web products – as a plus (incent traffic, DSP, video networks);
  • Experience with subscription-based and ad-monetized products (games/utilities);
  • 3+ years of experience working with video ad networks;
  • Experience with attribution and analytics systems (AppsFlyer, Adjust);
  • Understanding of key performance metrics used to evaluate campaign effectiveness: CPI, CPA, ROAS, LTV, Retention, and ARPU;
  • Ability to multitask and work with large volumes of data;
  • Experience in planning and implementing user acquisition funnels across different channels;
  • Proficiency in Excel (pivot tables, data analysis, reporting);
  • Experience conducting tests and working with hypotheses;
  • English proficiency – B1 level or higher;
  • Strong analytical skills and interest in analyzing user behavior and market trends;
  • Experience working with rewarded traffic is a plus.

💫 Benefits

  • Flexible working hours and the possibility of remote work;
  • Vacation bonus 20 days and 3 Days off per year;
  • Employment agreement or a B2B contract;
  • Professional development and training opportunities;
  • Сorporate events and team-building activities, holiday gifts;
  • Opportunity to participate in exciting and diverse projects;
  • Low-bureaucracy environment and friendly team culture;
  • Opportunity to make an impact – freedom to propose ideas, drive performance, and implement your own initiatives;
  • Professional growth – opportunities to develop skills and gain experience across different verticals.

    Apply now

    Fill in the form below or drop us a line at hr@cleverside.com